Resident Survey Regarding Southwest Area Businesses

Residents of Southwest Minneapolis,

The Nicollet East Harriet Business Association (NEHBA) has been given a grant from the city of Minneapolis. This grant is for the Great Streets Improvement Program that you may be familiar with.

NEHBA has hired Mind*Spark Creative to conduct research in Southwest Minneapolis in order to uncover the “emotional truths” about the area. We have been canvassing the area for the past three to four months engaging with business owners to gain a better perspective on how we (as a marketing firm), NEHBA and the City of Minneapolis can help to make Southwest more of a destination place.

We are looking to define it’s identity in order to help create a “sense of place” for the business owners, residents and consumers who spend time in Southwest Minneapolis. One way we are engaging the community is through a survey, found here:

This survey will help us to identify how the residents of the area identify with Southwest and what it is that defines neighborhood for them. By identifying these elements, we feel it will help us to build on the existing personality of the area and help to bring it outward.

The survey will be open until 5:00 pm on Wednesday, September 14th. The results will be posted on at the end of September. We appreciate your time. Your input is of great value to our research!

If you have any further questions, please contact